Web Administrator (Boston, MA) Responsible for web environment design, deployment, development and maintenance activities. Maintain, update and improve company web pages hosted on the Content Management System and use WordPress to enhance the user experience and align website with prevailing trends and technologies. Establish standard procedures for ongoing website revision, web server configuration and style guidelines for website content. Ensure the security of the website and student e-learning platform, and safeguarding confidential user information. Implement website security measures and monitor systems for hacking attempts. Create and test backup and recovery plans to ensure data protection and emergency recovery. Maintain marketing automation platform hosted on Microsoft Azure. Configure marketing workflows and email automation processes, and deploy customer-oriented campaigns. Develop and implement marketing plans for home pages including print advertising or advertisement rotation. Set up landing pages for various classes and create new forms for upcoming events to drive engagement and conversions. Utilize front-end technologies such as HTML, CSS, and Javascript. Use Google Analytics to collect and interpret website data to track click rates and analyze traffic patterns to enhance site engagement and amplify conversion rates. Perform user testing and usage analyses to evaluate the website and student e-learning platform's effectiveness and usability. Implement Search Engine Optimization strategies to improve the website visibility, search engine rankings and organic traffic. Optimize URL structures, manage redirects, create XML sitemaps, and handle duplicate content issues. Implement best practices for website performance. Bachelor's degree in Computer Science, Information Technology, Informatics or a related field with 12 months of experience. Send resume to ASC Boston Inc. at 1106 Commonwealth Avenue, Boston, MA 02215. This position is eligible for the employee referral program.